Marketing Ops

How to: Prevent Marketo from Creating Duplicates in Microsoft Dynamics

Dynamics

4 Tips: How to Organize Landing Pages in Marketo

Email Marketing

How to: Integrate Unbounce Forms with Marketo

Marketing Ops

Comparing Marketo versus Oracle Eloqua

Email Marketing

How to: Associate Munchkin Activity with a Non-Marketo Form Using FlowBoost

Client Projects

How to: Improve Your Email Sender Reputation

Deliverability

What the %$#! is SFDC Lead Source vs. Lead Source Detail vs. Campaign Source?

Attribution

Inspo: The Best B2B Email Preference Centers

Client Projects
Marketo Segments vs. Smart Lists

When to Use Marketo Segments versus Smart Lists

Email Marketing

It’s Time to Abandon TQL and SAL in Your Lead Funnel

BDRs

[Template] A Scorecard for Comparing Marketo vs Hubspot vs Jahia

HubSpot

How to: Add Hidden Fields in OptinMonster and Sync Them with Marketo

Marketing Ops